- What It Is
- Who it's For
- Why It's Different
- How to Use
A true original. This award-winning long-wearing eyeliner offers the precision of liquid liner with the ease of a gel-based formula—all with 12 hours of waterproof and sweat- and humidity-resistant wear.
Women who want the look of a liquid liner with long-lasting wear.
Highly pigmented, this gel formula delivers subtle to dramatic looks that are easy to apply, long-wearing, and won't smudge or fade.
Dip the tip of the Ultra Fine Eyeliner Brush (sold separately) into Long-Wear Gel Eyeliner, being sure to coat both sides of the brush. Wipe off any excess on a tissue. Working quickly, apply liner in short, even strokes close to the lash line, from the inner to the outer eye corner.
Show us your best selfies.